Google has continuously been improving and modifying Google Places, Google+ Pages and Google Local listings, and recently has released another large update.
V2 Marketing Communications Blog
Google seems to have always had an intense focus on providing local and small businesses with a boost in the business world. Although Google offers many options for small and local business owners to promote their business, the process hasn't always been crystal clear.
Invite your friends to a hangout for cake and presents and a game of “Pin the +1 on the Donkey.” Google+ turns 3 years old on June 28th.
In its short lifetime, Google has grown into one of the most successful and powerful world corporations. It can literally determine the fortunes of a company by the ranking it gives them for search queries. For some companies, a high ranking on Google can be worth millions.
From "Boston" to "Hummingbird," the Google search engine has come a long way. What started out as a simple (relatively) machine that output search results based on the number of keyword matches and inbound links, has evolved into an indispensible information resource.
Marketing directors at B2B companies are responsible for keeping current on an increasing number of marketing channels. Between updating the company website, email marketing and social posting, it can be a challenge to keep all the plates spinning, and be able to show the marketing ROI. The last thing you may want is one more social network to manage. But Google+ is not just any social network. Since Google uses data from Google+ to improve its search engine results, business that want to improve their SEO can benefit from a Google+ business page.