V2 Marketing Communications Blog

6 Ways to Use Facebook Live to Build your Brand or Following

Posted by Zachary Jarvis on Thu, Jun 22, 2017

Every day, Facebook users watch 100 million hours of video on their news feeds. In fact, they spend 3 times longer watching live videos, than they do pre-recorded.

It is crucial now for a business to get on board with the new services that Facebook provides. And Facebook marketing is a great way of helping a business build their brand.

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Topics: social media marketing, Facebook

5 Ways to Make Your Facebook Profile More Professional

Posted by Chris Tam on Wed, Aug 19, 2015

You wake up, check with Facebook, and there it is. Photographic evidence of last night’s birthday celebration. It’s all fun when you share with your friends and family, but what happens when your boss finds that less than flattering photo of you? Or worse, an angry, drunken message you may have posted without remembering it?

Mixing your social life with your professional life can be a dangerous combination.

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Topics: Social Media, social media marketing, Facebook, marketing on facebook

5 Ways to Drive Facebook Fans to Your Website

Posted by Chris Kelley on Thu, Oct 03, 2013

People are inundated with emails, Facebook posts, and tweets. They need a good reason to visit your website. The most effective way to drive traffic from Facebook is by providing fans with the high quality content they want to read. This will not only get visitors to your site, it will keep them coming back. With all the noise on the Internet, how do you make content that will stand out and reel the reader in? Here are a few tips:

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Topics: social media marketing, Facebook

How to Plan Your Facebook Marketing Strategy for Best Results

Posted by Chris Kelley on Thu, Sep 05, 2013

Marketing on Facebook is about more than just having a large fan base. With all the time you spend posting your latest company news and offerings to your page, you need to see the benefits of having those fans become actual customers.

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Topics: Social Media, social media marketing, Facebook

Use Your Social Media Muscle to Promote Your Blog [INFOGRAPHIC]

Posted by Chris Kelley on Fri, Jun 07, 2013

What’s the point of spending the time and effort to regularly create and publish content to your blog if you’re not going to promote it? Blogging is not a “set it and forget it” proposition. Promote your blog articles on Facebook, Twitter and the like and let your followers spread the word.

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Topics: Social Media, social media marketing, Twitter, Facebook, Blog

How to Create a Compliant Facebook Timeline Cover

Posted by Chris Kelley on Thu, Mar 28, 2013

Your company’s Facebook page is a great place to connect with your prospects, clients and raving fans. The Facebook Timeline cover image devotes a big chunk of screen real estate to your brand, so it can be tempting to fill it up with your latest sales offer. But be careful.

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Topics: Social Media, social media marketing, Facebook, graphic design

Will Your Social Media Message Still Be Valuable in 15 Seconds?

Posted by Kathy Velasco on Tue, Mar 26, 2013

Smaller and faster. Faster and shorter. Quick. Snippets. In our attention deficit society, attention spans are getting shorter by the day, and it’s being trained by social media messages to expect the most in the least amount of time. (ooh, look. Something shiny.)

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Topics: Marketing, Social Media, Facebook

13 Reasons Users are Leaving Facebook

Posted by Kathy Velasco on Mon, Mar 04, 2013

Facebook is still the most prolific member of the social media network with over 1 billion members!  Why do we like it so much?  The reasons are probably as varied as its users. Some use Facebook to keep current with friends and business associates. Others like how easy it is to find people – old friends, distant family members.

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Topics: Marketing, Social Media, Facebook

How to Simplify Social Media with Facebook Administrator Roles

Posted by Chris Kelley on Tue, Feb 26, 2013

Your company Facebook page is a core component of any social media marketing strategy. Monitoring and maintaining your business Facebook page can be time consuming, but you don’t need to do it all yourself. Spread the workload by assigning several Facebook page administrators different roles depending on their task.

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Topics: Marketing, Social Media, Facebook

4 Ways to Handle Negative Comments on Social Media

Posted by Chris Kelley on Tue, Feb 05, 2013

The ease with which a disgruntled customer can rant about your company and brand on social networks may scare you away from incorporating them into your marketing plan. Don’t let it. As the saying goes, “You can’t please all of the people all of the time.” And in our socially connected world, dealing with negative comments on Facebook and Twitter is just part of the reality of running a business.

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Topics: Marketing, Social Media, Facebook

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