Customers love their smartphones because they’re convenient and always handy. They use them to take action, check their email and chat on social networks, compare products and prices, get directions to your store, oh, and make phone calls too.
Mobile is Growing Up
In 2011, smartphone sales surpassed PC sales, and mobile web users are on track to overtake desktop users in 2014, according to Business Insider. And mobile web usage continues to grow at a staggering pace, expected to account for nearly 22% of all web traffic by then.
If you want their business, you need a mobile website. Our infographic has loads of information to help you get to know the mobile user. What is user behavior on the mobile web and how exactly do they use their smartphones and tablets for commerce.
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